Website Development

Digital infrastructure built to support real work.

Websites are the first glimpse of who you are — but they rarely tell the whole story.

At A Serious Production, we design and build websites as part of long-term marketing partnerships, and occasionally as standalone projects for clients who need strong, durable digital infrastructure without ongoing marketing support.

Our approach prioritizes structure, usability, and longevity—so your site can evolve with your work.

When a website-only project makes sense

Standalone website development is a good fit if you:

• need a clear, well-structured site that reflects your work or business
• want a platform you can confidently manage yourself
• value stable systems that can be repurposed over trendy design
• do not need ongoing marketing strategy or content support

Website-only projects are not a good fit if you’re looking for:

• a quick fix
• bundled marketing strategy at a project-only price
• short turnaround without clarity

When clients want sustained visibility and a chance to build momentum, we recommend our long-term marketing partnerships instead.

Platforms We Build With

We select platforms based on your goals, not what we prefer to work with.

Depending on your goals, content needs, and capacity to administer, we may recommend:

• WordPress for flexibility and extensibility
• Drupal for complex or institutional requirements
• Squarespace for ease of use
• Membership or directory platforms when growing community is central to the business model

Every build is designed to be maintainable, adaptable, and aligned with your goals.

Our Approach

Website development projects follow a clear, setp-by-step process:

• Discovery & plan: Clarify objectives, purpose, audience, and content hierarchy.
• Design & build: Translate clarity into a site that is functional, accessible, and easy to manage.
• Delivery & training: Ensure the site works as intended and that you feel confident maintaining it.

Websites We Have Built

Pricing & Ongoing Costs

Website project pricing varies depending on platform, scope, and complexity. We’ll discuss pricing and functionality options transparently, long before any work begins.

Please note that once the website has been built, clients are responsible for ongoing third-party costs, including:

• website hosting
• domain registration
• email hosting
• paid plugins or platform subscriptions

Just a Website

It’s common for clients to come to us asking for just a website and nothing more.

What we’ve found is that usually what they’re really asking for is clarity:

• clarity about how to explain their work
• clarity about who they’re trying to reach
• clarity about how people are meant to engage once they arrive

A well-built website can absolutely support that. But on its own, a website rarely creates momentum.

What usually happens is the site launches and you initially feel great — but then the same questions return. Like, how do I get people to find me? How can I keep being consistent without burning out?

This is where a partnership-based approach becomes valuable.

Partnership Changes Outcomes

When website development is paired with ongoing, consistent marketing support, the site becomes more than a static artifact — it becomes part of a living publicity ecosystem.

By partnering with us longterm, we can:

• refine messaging as your work evolves
• build consistency across your website, newsletter, and social presence
• translate insight into action over time
• make adjustments based on important metrics

Instead of asking your website to do all the work, a partnership provides ongoing support with systems that grow with you, respond to your evolving needs, and deliver real impact.

Partnership offers continuity, accountability, and momentum — especially for people whose work depends on trust, visibility, clear communication, and consistency.

Unsure which path is right for you?

You don’t need to decide that now.

Many clients who begin with a website-only project later choose to move into a long-term marketing partnership once the foundation is in place.

If you’re considering a website project, but are curious about whether a broader partnership might better support your goals, let’s talk it through.

Sometimes the right answer is a standalone website.
Sometimes it’s a longer-term collaboration.
Our role is to help you make a choice that actually serves you.